In this Issue:
Drive Local Traffic Through Your Doors
Build Buzz When Hosting Local Events
Advice for Attending Local Networking Events

This volume of the SB Newsletter has ideas and advice to help you take advantage of resources right in your own backyard. Did you know that you can drive traffic through your doors simply by connecting with potential customers in your local area? Grow your business by attending local events, listing your business in local directories both on and offline, and getting involved with organizations like your local chamber of commerce.

The current state of the economy has made life tough for businesses of all sizes, but it also provides the opportunity to find new customers—especially in your local area. A growing number of consumers are searching for local providers of products and services on the Internet, and this trend is increasing every year.

In 2008, over 50% of consumers with Internet access used search engines and other online resources to find local businesses, compared to 30% who used printed yellow pages and only 3% who used local newspapers (Source: comScore^® qSearch March 2008).

So how do you tap into this opportunity?

Read the full article >>

What should you do when you need to get the word out about a new product or service offering for your customers? If email alone won’t do accomplish your goals and you don’t have the budget or name recognition for a TV blitz, what do you do?

You decide to go local. The idea is a simple one: host an event where people learn great information, network, and enjoy themselves.

So how do you fill the room? How do you get people excited about your event?

Networking with your community should play a critical role in your company’s marketing strategy. It is an easy way to promote your business to people who may purchase, or influence others to purchase, your goods or services. Local networking events are seeing record turnouts lately.

Check out these tips for getting the most out of your attendance…

Join the Conversation

Local Search Success
MySolutionSpot™ | View the Forum Topic

Yellow Pages Popularity
MySolutionSpot | View the Forum Topic

Social Media Tool for Local Networking
MySolutionSpot | View the Forum Topic

Of Interest

Local Search, What's it all about?
Solutions Are Power™ | Read the Post

Becoming a Powerful Networker
Solutions Are Power | Read the Post

Benefits of Volunteer Work
Solutions Are Power | Read the Post

Featured Tool

Local Search Whitepaper
It’s more important than ever for local customers to be able to find your business easily. Find out more about marketing your business online by downloading our free guide to Local Search.

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