About Dana Todd
Bio:
Dana Todd is one of the most passionate and entertaining voices of the Internet Marketing industry today. With 12 years experience building brands online, she shares her strategic vision and tactical knowledge with audiences in a humorous and accessible style. Her "what's next?" curiosity leads her to explore emerging marketing trends and technologies, and to test them for real-world marketing viability.
Newsforce Network (www.newsforcenetwork.com) is a new/next platform for marketing and PR professionals to leverage the reach and influence of the Internet for corporate communication and branding goals. Newsforce gives companies an "always on" voice in national and regional news, mashing up social media, PR and advertising tactics to create a more engaging method of story-telling commercial messages in the news environment.
Ms. Todd is primarily known for her leadership in the search marketing industry, where she remains a visible evangelist. She co-founded SiteLab, a boutique interactive agency servicing clients such as Intuit, WD-40, LG, and LA Fitness. She also helped launch Search Marketing's largest trade organization, SEMPO. As a Board member and current Chairperson, Ms. Todd helped drive industry initiatives to address education, research and growth, and spearheaded the launch of the SEMPO Institute for search engine marketing training. She is also a former newspaper journalist and editor.
A highly sought after speaker for international marketing conferences such as ad:tech, Search Engine Strategies, DMA, OMMA and OMS, Ms. Todd regularly takes on the industry's hottest topics and trends at events and in top news publications. She serves on advisory boards for YPA, Ad:tech, and Clickable.
Ms. Todd lives in San Diego, California, where she spends Sundays sailing on the bay. Her hair color is called "Cherry Bomb", in case you were wondering.